The Upcoming Horror Film Weapons Kick-Starts its Ominous Marketing Campaign
Hold up, horror fans—Zach Cregger, the filmmaker behind Barbarian, is finally back with his latest project titled Weapons, and we’re already intrigued! Weapons is shaping up to be a “batshit insane” horror epic, as New Line’s chief Richard Brener put it at CinemaCon. The plot? It’s giving creepy—centered on 17 missing kids in the fictional town of Maybrook, who vanish at 2:17 a.m., leaving parents, cops, and teacher Julia Garner freaking out.
A viral site, Maybrook News, spills more deets, with a statement that reads: “A chilling mystery has gripped the small town of Maybrook after 17 children voluntarily left their homes Wednesday morning. Authorities are baffled by the inexplicable disappearance, which has shaken the community to its core. Upon investigation, front door camera footage showed the children leaving their homes at 2:17am Wednesday morning without any signs of force. Since then, little information has surfaced, and the case continues to baffle investigators. In response, a school gathering was held, where growing unease among parents became clear. As the town struggles to understand what happened, officials continue to urge the public for any leads, while Maybrook is left waiting for answers.”
The teasers themselves are pretty spooky. As of now, we’re getting grainy security cam clips, a clock stuck at 2:17 a.m., and eerie shots of kids’ shoes in the dark. The marketing vibe’s been stylistically compared to flicks like Paranormal Activity, but with blood rituals, possibly more witchcraft, and police corruption. Talk about a wild ride! Starring Josh Brolin, Alden Ehrenreich, Benedict Wong, and more, Weapons is stacked with talent. Originally set for 2026, Warner Bros. bumped it to August 8, 2025, after killer test scores. The viral campaign’s certainly got us glued to Maybrook News for clues, and with New Line’s X account dropping cryptic vids, a trailer might hit soon.
Still, based on fan reactions alone, Weapons is poised to be a summer scare-fest, blending mystery and straight-up terror. What’s your take—are you ready for Cregger’s next nightmare?